Competências gerenciais em tempos de mudanças: um estudo no segmento varejista

Abstract

This study aims at identifying how the changes introduced at the retail organizations due to Covid-19 pandemic have changed the importance assigned to management competencies. This study comprises the presentation of the theoretical frameworks for the management competencies, supermarket retail and organizational changes which were used as the basis for the preparation of a questionnaire used in the field research. The questionnaire is composed by a list of structured closed questions that were elaborated after the accomplishment of the assessment criteria suitable to the theme of study. The research was classified as exploratory quantitative, and the sample was composed by 67 respondents. The research result analysis was descriptive, from nonparametric statistic use, applying the Wilcoxon signed-rank test and exploratory factor analysis by means of main component extraction and Varimax rotation, as well as adopting the median and mode formula. As results, Quinn Model rational goal model area has shown greater concentration of answers; followed by identification that no such difference has occurred at the comparison of these and the other areas before and after the pandemic. The identification of impacts in the reconfiguration of workspaces as the home office, the advance of consumption technology and new challenges of relationship between managers and subordinates are also highlighted. Among the several research recommendations, further studies on both retail and other economical segments are suggested, such as the application for other groups in order to broaden the methodological discussions and the theme adequacy